SOCAIL MEDIA
your marketing: GLOW UP
Grow Your Wellness Brand
Tailored Solutions for entrepreneurs in the wellness space
Are you a wellness professional looking to expand your online presence and connect with your ideal clients? At AYA we specialize in helping coaches, therapists, naturopathic doctors, and acupuncturists like you build a powerful social media presence that attracts, engages, and retains clients. Our expert consulting services are designed to help you navigate the world of digital marketing and grow a brand that truly reflects your passion and expertise.
Here’s what you’ll learn…
How to get out of your comfort zone
How to tackle whatever you’re putting off
How to accept and learn from setbacks
How to value yourself and your work
The foundations of social media
Social media strategy session
Social media content calendar planning
Content creation
Effective social media tools
Brand identity
feeling stuck? We specialize in working with wellness professionals who are passionate about helping others but may not have the time or expertise to grow their brands online.
How it works
Discovery Call
We begin with a free consultation to understand your unique needs, challenges, and goals. Whether you're looking to refine your social media strategy or create a comprehensive brand overhaul, we’ll tailor our approach to meet your objectives.
Business Coaching
After our consultation, we’ll discuss your brand, your business goals and what’s getting in the way of you achieving the business you dream of.Social Media Strategy Sessions
Together, with 1:1 coaching we will develop a custom marketing and branding strategy designed specifically for your business. This includes social media planning, and a sustainable content calendar.Social Media Content Planning Sessions
Together, with 1:1 coaching we will take the calendar and social media strategy and begin to equip you with the tools to run a successful business on social media.
brands we’ve worked with:
Social Glow up: Social Media Marketing Custom Coaching
This 1:1 tailored approach will coach and empower you to build your own social media strategy, content plan and discover the important tools to make it all happen.
what you get:
1x Discover Call —> Time to meet and discuss your goals to ensure this program is the right fit for you and your business goals
1x Business Coaching Call —> A 60-minute Business Coaching call to discuss your goals, where you feel stuck and create a vision for what you’d like to see for the future of your wellness practice.
1x Social Media Strategy Call —> A 90-minute Social Media Strategy call to discuss (1) Social media platforms and determine the best platforms for your business goals (2) Begin to determine social media content pillars (3) Strategize on how the platroms and content will work with the marketing funnel to achieve your goals.
1 x Social Media Content Planning Session —> A 90 minute session to begin to take your social media strategy and begin to build a robust content calendar together. This session is really all the magic as it carves out time to take your strategy and begin to plan on how you will make it come to life. Together we will build out a social media plan for 1-3 months.
1x Check-in: A 60-minute check-in to discuss successes, learnings, and refine social media strategy and content plans to ensure these tools are supporting you in achieving your goals.
Investment: $1000 + gst
Keep It Fresh: Social Media Bootcamp
This tailored group coaching program approach will empower you to build your own social media strategy, content plan and discover the important tools to make it all happen.
what you get:
1x Discover Call —> Time to meet and discuss your goals to ensure this program is the right fit for you and your business goals
4x LIVE group social media training calls—> Throughout your course we will meet weekly for a 60-minute LIVE presentation to cover important topics, learn important skills to empower you to elevate your social media strategy.
1x Downloadable and customizable content calendar template
1x Downloadable social media resource cheat sheet (includes all content specs)
1x Downloadable content planning guide
1x Downloadable branding guide
Course Content:
Module One: Social Media 101 —> A 60-minute Social Media 101 training where we will cover:
Learning Objective #1: Understand the differences of organic and paid social media strategies.
Learning Objective #2: Explore and identify your top platforms and the pros/cons of each
Learning Objective #3: Social Media Etiquette, Best Practices and Ethics
Learning Objective #4: Introduction to Social Media Analytics and Metrics.
Module Two: Brand, Vision and Goals—> A 60-minute Social Media 101 training where we will cover:
Learning Objective #1: The power of branding
Learning Objective #2: Your brand, your way, why it’s important
Learning Objective #3: Vision and goals
Learning Objective #4: Connecting your branding, and social media strategy to support your vision and goals
Module Three: Social Media Strategy 101—> A 60-minute Social Media 101 training where we will cover:
Learning Objective #1: After this training session, you will be able to define your objectives, and goals for social media.
Learning Objective #2: Define and understand the important of the marketing funnel and how that informs an impactful social media strategy
Learning Objective #3: Understand the importance of defining your own content buckets and how different forms of content ladder into different parts of your overall strategy based on the marketing funnel.
Learning Objective #4: Building your content calendar. You will takeaway the tools and resources to begin to build your very own content calendar.
Module Four: Social Media Content Creation 101—> A 60-minute Social Media 101 training where we will cover:
Learning Objective #1: Key platform Specs
Learning Objective #2: Making viral short-form content (without over-simplifying)
Learning Objective #3: Examples of how psychotherapists are currently using social media
Learning Objective #4: How to customize your engagement to the people and potential clients you want to reach
Investment: $500 + gst
Group size is limited to ten spots.